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Tools of ChangeCreated by Matt Pasiewicz (EDUCAUSE) on June 19, 2007
I'm in San Jose at O'Reilly's Tools of Change for Publishing Conference. Tim O'Reilly and Sarah Milstein kicked off the event will a fun look back at publishing over the years.Brian Murray was next and talked through the HarperCollins strategy. They're pursuing a heavy focus on digitization and control. He also talked up their new embeddable widget which I've included here for kicks. Seems pretty tame compared to the widget from Random House (also included below), but maybe I just selected the wrong book? The highlight of the morning was Long Tail author Chris Anderson talking about his forthcoming book titled FREE. He talked about a range of contexts for making books available for free. Among other things, he chatted up the idea of ad supported books. Tim O'Reilly closed out the morning's key notes with some thoughts web 2.0, social software and Safari (not the web browser). More later when I collect my thoughts.
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