This needs several long conversations, but I’ll touch on the high points:
- Generally, the firms that help get you up and running require a long-term contract (think 5-10 years)
- They provide the marketing and call center services to attract and retain students, skills that many schools would need to learn on their own (which many schools don’t have the energy/desire to do, at least initially)
- They often provide the programmers to build your e-courses, but the school provides the course content
- They usually incur the upfront costs, but after the courses are written, they make a...