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Facebook success: IT Facebook vs presence on the University Facebook
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We are considering a Facebook presence for IT communications. From our past conversations, I recall success stories about IT communications that ride the shirt tails of the University's Facebook presence, and little mention of or success with Facebook accounts that are strictly IT organization-based.
I'm hoping those of you with Facebook experience can help our direction here at Princeton. My current understanding (which admittedly may be wrong) is that the payoff for an organizational Facebook presence is little.
Do any of you experience great success with an IT-organization Facebook presence? If yes, I'd love to chat with you.
All the best,