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Message from tab@psu.edu

Greetings from Penn State!  We have an agreement with Four Winds Interactive for our digital signage needs.  We currently have approximately 300 signs (with anticipated growth) deployed across our 24 campuses throughout the state of Pennsylvania.  We are interested in hearing how folks at other institutions might be using digital signage and what for.  Is your content created and managed by Marketing or IT folks?  Is your hardware a standard configuration or does the hardware vary?  Any other additional information such as what vendor(s) you use, how many signs you have deployed, as well as how it is funded (centrally or a cost-recovery model) would also be helpful and appreciated. Thanks in advance.

Toni Baylets
Sr. License Administrator/Contract Coordinator
Information Technology Services
Penn State University

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Comments

Toni, we are not organized centrally on this item but it is a growing area and perhaps we should be. Off to ask questions across our SystemJ. THANKS

 

____________________________________________________

Margaret H. Knox                  mknox@utsystem.edu

 

Chief Information Officer (CIO)     (512)322-3774   

The University of Texas System

CTJ 2.218 78701

       

 

University of Texas MD Anderson Cancer Center s Larry Jones (lcjones@mdanderson.org )responded on what they do (as they include a cancer hospital, digital signage is likely important)

 

MD Anderson uses Media Zone from KeyWest Technology to support enterprise digital signage They have an attractive licensing model which works for us.

 

MD Anderson uses both our cable television system and the data network to distribute digital signage. On the RF network we have one content player feed a modulator to a channel on the cable network, ie, one content play to many digital signage monitors. On the data network the feed goes to a content player which feeds the digital signage display, generally one content player to digital signage monitor. Sonifi, Inc. (formerly LodgeNet) is our cable television network vendor.

 

Our AV engineering group owns and operates the digital signage system along with the cable TV network. Our Public Affairs group programs “The Employee Channel” and “The Patient Channel” and sets the rules and templates for departmental signage users who are responsible for creating and maintaining their content. Public Affairs ensures branding standards for the entire system.

 

 

____________________________________________________

Margaret H. Knox                  mknox@utsystem.edu

 

Chief Information Officer (CIO)     (512)322-3774   

The University of Texas System

CTJ 2.218 78701

       

 

We are also decentralized, although we have some interest on campus of standardizing, including someone in the Provost’s Office who has done a bit of research and just last week reached out to us in central IT.  Currently, digital signage is completely department-specific.  We will also be including our Emergency Management Director in the discussion. 

 

Ricky

 

Ricky Roberts

Director of Technical Support

Northern Arizona University

(928) 523-6950

 

We did a fairly exhaustive assessment of digital signage across the university, investigating local practices, staffing, content syndication, usability, software options, costs. We also reviewed vendor offerings for "free" installations in return for advertising rights and possible revenue streams back to the university. 

I'd be pleased to share our findings

Marden

Marden Paul
Director Planning Governance Assessment
Office of CIO
University of Toronto
416 946 0440

On Mar 5, 2014, at 18:36, "Ricky L Roberts" <Ricky.Roberts@NAU.EDU> wrote:

We are also decentralized, although we have some interest on campus of standardizing, including someone in the Provost’s Office who has done a bit of research and just last week reached out to us in central IT.  Currently, digital signage is completely department-specific.  We will also be including our Emergency Management Director in the discussion. 

 

Ricky

 

Ricky Roberts

Director of Technical Support

Northern Arizona University

(928) 523-6950

 

I would be interested in how successful the vendor offerings for “free” installations in return for advertising rights and possible revenue streams

Thanks
Sue
Susan Scannell
DIrector Business Operations

Northeastern University
Information Technology Services
360 Huntington Ave. 221-177
Boston MA 02115

P- 617.373.2745
C- 617.590.7584
F- 617.373.2054


The outcome of free installations depended on the ability of the vendor to solicit advertisers. This created a dependency on number of screens, that is, the more screens, the more attractive the advertising opportunity. In a decentralized situation, no single unit could offer many screens. This meant that vendors required that a greater percentage of screen space, and a higher percentage of broadcast time be attributed to advertising. Projected revenues drove the amount of time necessary to pay back the cost of installed equipment. This affected the revenue stream because it would not commence until the cost of equipment was covered.

We did not recommend that org units pursue this type of opportunity. The numbers may have made sense if signage was run institutionally, and if the market was in better shape.

Marden

Sent from my iPad

On Mar 5, 2014, at 23:11, "Scannell, Sue" <s.scannell@NEU.EDU> wrote:

I would be interested in how successful the vendor offerings for “free” installations in return for advertising rights and possible revenue streams

Thanks
Sue
Susan Scannell
DIrector Business Operations

Northeastern University
Information Technology Services
360 Huntington Ave. 221-177
Boston MA 02115

P- 617.373.2745
C- 617.590.7584
F- 617.373.2054


Oakland University has a centralized product for the campus, Visix. The software is funded centrally by University Tech. Services. Each dept is responsible to pay for their own hardware, channel player, installation and any wiring/electrical etc that needs to be completed. 


I believe our marketing group designed some standard templates and manages those and pushes them out to the dept and then depts have the ability to control some of the content within those templates.

Maria




Message from tab@psu.edu

Thanks to all of you who have been responding to my digital signage inquiry via the Educause Licensing Listserv.  We have gathered quite a bit of helpful information thus far and would be happy to share the information once we've had a chance to compile it.  In the meantime, we may reach out to those of you who offered, with some additional questions.  Thanks again, we appreciate your valuable input!


Toni Baylets
Sr. License Administrator/Contract Coordinator
Information Technology Services
Penn State University

Toni, please add me to your list.  We too are an FWI campus and are interested in what others are doing.

 

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