Taking Enterprise CRM to the Cloud

Tuesday, March 18 | 2:30PM–3:30PM | Zurich Ballroom ABCD
Session Type: Professional Development

Learn how St. Norbert College is extending its enterprise ecosystem and creating a 360-degree view of its constituents with a Salesforce.com implementation. Admissions and Advancement were the first to go live with this cloud-based constituent relationship management software, with other college offices soon to follow. Leveraging Salesforce, add-ons from the app marketplace, and an integration with the college's Banner ERP, these offices are able to better manage interactions with their constituents, improve operational effectiveness with a complete set of contact records (students, alumni, parents, friends, and others), and enhance efficiency by replacing manual processes with automated workflows and triggers.

Presenters

  • Ravi Agarwal

    Chief Information Officer, Lake Forest College
  • Rae Clemmons

    Leader, Higher Education BD & Strategy, Amazon Web Services

Resources & Downloads