Considering a Marketing and Communications Approach for an Institutional Repository

Published:
Briefs, Case Studies, Papers, Reports
Author(s) and Contributors:
Author(s): Heleen Gierveld
Source(s) and Collection(s):
Sources(s): Community
ParentTopics:
Digital Collections Digital Content Institutional Repositories Scholarly Communications

Abstract

The author proposes a market-oriented approach to increase the rate of deposit to an Institutional Repository.

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