Defining Digital Transformation
Digital transformation is "a series of deep and coordinated culture, workforce, and technology shifts that enable new educational and operating models and transform an institution's operations, strategic directions, and value proposition." Many people mistake digital transformation for other applications of information technology to work and personal life: digitization (of analog information) and digitalization (of processes) (see figure 1). But Dx is very different from either of these. It is more complex and more impactful. Our survey was careful to provide a definition and context for Dx to ensure that respondents were reporting on digital transformation rather than digitization or digitalization by defining all three and repeatedly clarifying whether we were asking about digital transformation, digitalization, or digitization.